Sandy Chong
Dr Sandy Chong, Curtin University, Business School, Senior Research Fellow
Dr Sandy Chong, Curtin University, Business School, Senior Research Fellow
Credentials
- PhD (Info.Systems) BCom (Marketing)(Hons)
- Research Areas: Business Process Management, Innovation Adoption, Change Management, Organisational Communication, E-business, Supply Market Intelligence, and Cost Estimation for Procurement
- More than 40 publications on theory and practice of process modeling, process awareness, process adoption and implementation issues.
- Chair of the Western Australian BPM Roundtable
- Other industry experience: Strategic marketing management, advertising, professional training, consultancy, and quantitative market research.
Teaching areas
- BPM Communication
- BPM Marketing
- BPM Change Management
- BPM in Small and Medium Sized Enterprises
- Corporate & Global Communication